This is the tactics page learn each tactics advantage & disadvantage stuff here
Basic tactics
There is many ways to win a game depends on what kind of tactics you use & perform with.
The basic tactics that new/beginner players need to start with infantry to get some neutral props to get a steady income advantage to your opponents, once you have a good steady income you can build a stronger units such as recon or tanks (depends on your opponents respond going be?)
If your opponent failure to respond from your unit build then you have advantage against your opponent.
Saving funds is a good idea but you might lose the capturing phase if your opponent grab those props before you.
Try to think some ways to outsmart your opponents plans & you win simple.
Walling tactics
The Walling tactics is an defensive tactics that you will form a line from x or y (depending on which map you play one) then you made a wall of infantries backup with indirect units such as artillery or rockets for support, then if you already form an wall and begin to march your opponents units they have a little chance to repeal against your wall tactics (if you prepare for some tanks as a backup walls), when it your turn start using indirect units to blast their units aways from your walls or just swap your injured units for a fresh new one or put a tougher units to hold that wall intact then once your wall still alive you can make a push that will make your opponent suffer the most defeat.
Hit n Run
The hit n run tactics is very useful for fog of war (FOW) usually you can just attack opponent units on sight then during your turn if your opponent manage to attack your unit you can send that injured units into a forest, ruins, reef or any tiles that will hide your units sight away from opponents units sight.
Blitzkrieg/Lightning Strike
Blitzkrieg is really useful for movement type co's with firepower, act again co's or just movements in general you can rush your tanks head on while other units such as infantries will cap any opponent props (if they are unguarded) you can support that capping infantries with tanks to support it defense from any of opponents units attacks, but you can rush with ground direct vehicles & aircrafts to destroy many of your opponents units much as possible to inflict some heavy damage toward your opponent side.
CO zone effects
The Co zone effects will buff your units surrounding your own units give them a better advantage against your opponents (Depends on what co's you choose) you can go on aggressive or be on defensive (depends on your playstyle).
CO's type
There some co's favour with certain units like Max or Grit, money co's like Colin or Sasha, want to heal my soldiers up like Caulder but need to spend funds on healing.
But there is many of co's COW have to offer or you can try out mods creators co's if you want to take a spin their mods
Box Formation/Square Formation
The Box formation is a defensive type tactics you can make a square (box) formation with cheap infantry or tougher units such as tanks & back it up with indirect like artillery, rocket or sniper, while the center can be an rocket or a CO boarded units will boost your units combat abilities up make your box formation even tougher if you play with a defensive co type.
Other tactics
If there are any tactics you made from other games like Total War series or any game involving with tactical experiences if you just make a experiences of that and put into AW tactics you made.